It is very easy to do it in Lightroom. First, get the correct color profiles from here. For Windows 8, unzip the files into this folder: C:\Users\Mary\AppData\Roaming\Adobe\CameraRaw\CameraProfiles. Replace "Mary" with your user name. Restart Lightroom. Apply the new profiles like this:
To sharpen up the photos, apply "Detail" and "Lens Corrections" like this:
I included four color profiles in the package for all the aforementioned three Sony cameras:
- 70D Standard: colors look like Canon 70D's.
- 7D Dark: most close to Sony and Capture One.
- EM5: my favorite warm and reddish Olympus colors, above photos used this profile.
- 5D2: quite close to 70D but less red overcast.
Samples using these profiles in above order: